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Manufacturer SKU: 555088 001
Nickname: Banned / Bred
Colorway: BLACK/VARSITY RED-WHITE
The iconic Air Jordan 1 Retro High OG Banned, also called "Bred", is back since autumn 2016 in a remastered version. Reissued the last time in 2013, Jordan Brand has planned a better quality design for 2016. The upper will have premium black and red leather, finished with a white midsole and the Wings logos on the side and Nike Air on the tongue. This iconic edition, designed by Peter Moore in 1985, was banned from the NBA league because of its colors that did not respect the rules. Whenever Jordan wore it for a match, he had to pay $ 5,000 (fine set by Nike). The most avid addict sneakers, of which we are a part, agree that it is the Air Ship, not the Jordan 1, which was banned by the American basketball league because its iconic black and red color - nicknamed "Bred" by contraction of colors "black" and "red" in English - did not respect the dress code imposed at the time to the players. A theory more than an assumption to the extent that the mail addressed by the NBA to Rob Strasser, then Vice President of Nike, incriminated a silhouette worn by Michael Jordan ... in October 1984. Anyway, this ban has definitely forged the myth of Air Jordan 1. And for good reason, in addition to the penalty imposed on Michael Jordan so that he can continue to evolve with a pair of sneakers which was not in line with the NBA's 'dress-code', the Oregon firm amplified the buzz by victimizing AJ1 in a bluntly conducted advertising campaign. If you are not afraid of pixels, you can view it below. Moreover, it is necessary to return to Caesar what belongs to Caesar and to remember that the Jordan 1 owes also and especially it's status of icon to the sports performances of the former number 23 of the Bulls. Colors that reminded those of the devil If the Jordan 1 enjoys unrivaled popularity among all those who worship sneakers, whether they are older or younger, this is paradoxically not the case of the one for whom it was created in 1984. MJ actually never really liked this model because the color '' Bred '' that propelled him to the top reminded him of the devil. And we cannot blame him because the pair in question sported a black leather base, which extended from the collar to the '' toe box '' through the '' quarter panel '', with which contrasted red inserts incarnated inter alia by an imposing lateral Swoosh, also in leather. A sole, white on its middle part and red on the outside, completed a refined design using the Jordan Wings on the ankle and the logo "Nike Air" on the top of the main tongue.